Available for Work

Hello, I'm Fathima S Malik

Digital Marketing Specialist | Social Media Marketer | Graphic Designer

Creative professional combining creativity with analytics to deliver measurable business growth through digital marketing, social media strategy, and stunning visual content.

Get In Touch View Case Studies
sfathimamalik@gmail.com +971 523636946 Dubai, UAE
0+ Years Experience
0+ Brands Managed
0+ Campaigns Run
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About Me

Turning Ideas Into
Digital Reality

Creative Digital Marketing Specialist and Graphic Designer with proven experience in social media management, Meta advertising, Google Ads, SEO, branding, content strategy, motion graphics, and AI-powered content creation.

Experienced in managing multiple brand accounts, increasing audience engagement, planning performance campaigns, and creating high-quality visual content. Passionate about combining creativity with analytics to deliver measurable business growth.

Data-Driven Approach

Analytics & performance optimization

Creative Excellence

Stunning visuals & brand stories

Multi-Platform Expert

Meta, Google, SEO & more

Languages

English
Malayalam
Tamil
My Skills

What I Bring to the Table

Social Media Marketing

Strategy, content planning, community management across Instagram, Facebook, TikTok, Threads & WhatsApp Business.

Performance Marketing

Meta Ads (Facebook & Instagram), Google Ads, campaign optimization, and ROI-driven strategies.

SEO

On-page & off-page optimization, keyword research, technical SEO, and search visibility improvements.

Graphic Design

Adobe Photoshop, Illustrator, InDesign, Canva — stunning visuals, branding, and promotional creatives.

Motion Graphics

After Effects, Premiere Pro — dynamic video content, animations, and promotional videos.

AI-Powered Content

Leveraging AI tools for content creation, automation, and innovative marketing workflows.

Branding

Brand identity development, guidelines, visual systems, and cohesive brand storytelling.

Analytics & Reporting

Google Analytics, performance tracking, campaign analysis, and data-driven decision making.

Experience

Where I've Worked

Present Current

Head – Digital Commerce Command Centre

Nakshathra Gold & Diamonds GCC

  • Analyzed social media insights and prepared performance reports
  • Implemented Meta Business Suite automation and WhatsApp Business workflows
  • Coordinated with sales, purchase, and creative teams for marketing campaigns
  • Developed branding guidelines and optimized social media profiles
  • Managed social media platforms including Instagram, Facebook, Threads, TikTok
Previous

Social Media Marketing Manager

Pothys

  • Managed multiple Pothys social media pages with consistent brand identity
  • Executed Meta advertising campaigns for reach, engagement and conversions
  • Managed Google Business Profile updates, reviews and promotions
  • Designed promotional creatives for campaigns and seasonal offers
  • Analyzed campaign performance and optimized results
Previous

Digital Marketing / Multimedia Faculty

GTEC

  • Delivered Digital Marketing, Graphic Design, UI/UX and Generative AI training
  • Mentored students through practical projects and industry tools
  • Conducted workshops on branding, social media and content creation
  • Integrated AI tools into creative and marketing workflows
Previous

Digital Marketing Manager

Araa Technology

  • Managed SEO, Google Ads and Meta Ads campaigns
  • Created marketing strategies, graphics and promotional content
  • Maintained content calendars and marketing analytics
  • Worked with cross-functional teams to improve brand visibility
Education

Academic Background

Post Graduate Diploma

Digital Marketing

Diploma

Digital Imaging

Bachelor of Arts

Undergraduate Degree

Tools I Use

Adobe Photoshop
Illustrator
Premiere Pro
After Effects
InDesign
Canva
Meta Business Suite
Google Analytics
WordPress
AI Tools
Contact

Let's Connect

Have a project in mind or want to discuss opportunities? I'd love to hear from you.

Email sfathimamalik@gmail.com
Phone +971 523636946
WhatsApp Chat with me
Location Dubai, UAE
Portfolio behance.net/fathimamalik